The Independent, Home, P. 17
By Cahal Milmo
The Blooker Prize, established to reward books born on the web, aims to highlight the potential of the blogging culture to create, if not poetic gems, then at least mainstream fiction and non-fiction.
The award was given to Julie Powell, a former secretary in New York for her book, Julie and Julia, based on her blog which chronicled her campaign to cook all 524 recipes in a classic French cookbook in her small kitchen in a year.
Since publication, the blook has sold 100,000 copies and secured its author a publishing contract.